The Google ‘My Business’ (GMB) platform is a brilliant point of introduction if you want to get your business noticed in the digital community. Use this service wisely and it really will put your business on the map.
The first thing you need to know is Google My Business doesn’t cost you anything to set up. It’s free, totally gratis; the guys at Google give it to you on the house, and the best thing about it is anyone can use this service.
GMB compliments your existing website, gives you a fresh identity and most importantly, it boosts your presence on Google which is essential for a small enterprise.
If you’re not set up with Google My Business and fully utilising all of its features and functions you are missing out on a vital resource that helps you connect with local customers.
Understanding Google My Business
So what is GMB and how will it improve your business?
Those new to GMB need to know a few details. Break it down and GMB is basically a simple but highly effective solution that enables business owners to connect and share information with customers over the web. Think of this as your business platform buddy. It provides you with an easy-to-use dashboard, and from this control panel you are able to control a wide range of features and functions.
GMB cleverly combines all the best bits of Google+, Google Maps and search functions into one resource. It empowers you with analytical data, instant access to reviews and performance figures that show you how many people are visiting and interacting with your page. You are also able to optimise the page to get you further up search listings which can help your business to achieve a positive return within a short space of time.
Setting up Google My Business
So how do you get going with GMB as a newbie then? To begin, don’t be frightened of the GMB platform, embrace it.
Setting up a new account is fairly straightforward. Just follow these steps.
- Find the ‘Get your business on Google’ page here: http://www.google.com/business/
- Click the ‘Get on Google’ blue button in the middle
- Register your Gmail account (set one up if you haven’t got one already)
- List your business
- Verify the listing
- Get creative with your new business page
- Promote the page
- Keeping monitoring your new business page
Of course, as a small business owner it’s not always easy or practical to start setting up social media profiles online. Setting up a Google My Business page, optimising the profile and using the page effectively to gain the maximum benefit takes time and patience, don’t worry though, there is another option available to you.
Let us set the profile page up for you!
If you need a little assistance getting started with a GMB page Add People can help in this area, our Google My Business service is perfect for giving local businesses visibility online. We’ll optimise your page to make it look professional and authoritative, offer guidance and support, plus we provide tutorials to help you use your page and get the most from it in the future.
With our help, Googling your business is simple!
For expert advice about Google My Business speak to one of our friendly advisors by calling 08450 30 44 44 or email the team at: firstname.lastname@example.org