Add People Blog

Did you know that only 50% of web searchers are aware of the difference between organic and paid search results? Google Adwords is a great way of getting your website on the first page of the search results and will help drive instant traffic to your website. PPC campaigns can be extremely useful when you [...]

Social media is playing an increasingly more important role in the way we connect with our audience and by 2014, it is expected that 20% of business users will use social networking over email as their primary vehicle for interpersonal communications. We believe that SMEs don’t use Facebook, Twitter or LinkedIn to the full extent [...]

Landing pages can really improve the performance of your pay per click and social media campaigns however according to research, 44% of clicks for B2B companies are directed to a business homepage and not a specifically designed landing page. Inbound marketing is on the rise and using landing pages to target specific audiences can drastically [...]

Content is one of the most important factors of good On-Page SEO as it lays the foundation for search engine success. To help you write content like an SEO professional we have listed 5 tips that could help give your page rank a boost Choose your keywords wisely In order to increase traffic and improve [...]

We live in a digital age where websites play a vital role in how businesses present their product and services online. 8 out of 10 consumers start a buying decision with a Google search so it has never been as important to have an online presence that gives the right impression of your business. To [...]

Search engine algorithms never sleep and are updated so often that sometimes it can be hard to keep up however we believe a solid content marketing strategy should hold you in good stead. It is no secret that Google loves fresh content and that it can help improve your Page Rank but it is important [...]

Add People are delighted to announce that we have been awarded the “One to Watch” status by Sunday Times Best Companies 2013. This is a fantastic accreditation for which we are delighted to receive on our very first ever entry. The award itself gives recognition to Add People’s commitment to employee engagement and the investment [...]

Mark Zuckerberg’s announcement that Facebook would be launching an enhanced search feature was, for many, an anti-climax given the media frenzy and fanfare that had been whipped-up.