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The SEO benefits of a Press Release
December 23rd, 2011 by carlymeacher

It is safe to say that it is no big secret that the search engines love content and the more well written, unique & engaging content you can have on your website the more favourably it will be looked upon.

Creating content that just needs to be shared
September 19th, 2011 by carlymeacher

Everybody involved in any aspect of internet marketing is desperate to one day create an amazing piece of content that will be shared by thousands of users by tweeting, Facebook, bookmarking and referring to it on other websites linking back to your brilliant piece of writing.

Google Panda Update Details
March 18th, 2011 by Lee Stretton

Google uses a huge number of algorithms in order to help it determine which websites should be displayed when keywords and searches are entered into their query database. They also use these algorithms to help ascertain which pages offer the greatest benefit and, therefore, which should appear near the top of the search results and which should be effectively buried down at the bottom.

Why Use Manual Link Building Strategies To Improve Your Search Ranking?
March 18th, 2011 by Lee Stretton

As any good search engine optimiser or online marketer will tell you, manual link building is a crucial part of your SEO campaign. This is because search engines like and especially Google view links as being an indication of how popular and how useful your website is.

Using Reliable Link Building Companies
March 18th, 2011 by Lee Stretton

Reliable link building companies can help improve the traffic that your website receives by getting it a higher position in the search results. This way when people search for a specific keyword or search term, your website will appear nearer the top of the results that are generated.

Do You SEO?
March 18th, 2011 by Lee Stretton

SEO is the process of optimising your website content and your link profile in order that your website appears higher in the search engine results pages of Google, Yahoo, Bing, and other major search engines. Most websites rely heavily on traffic generated from search results to populate their site because targeted search visitors are typically very responsive and ready to make a purchase, pay for a service, click links, or complete other desirable actions on your website.

Integrated Google Maps Results
January 26th, 2011 by Lee Stretton

Ever since Google went update happy the last quarter of 2010, many people have been struggling to work out exactly how their new look search results actually work. One of the major sources of confusion is with the map results which have taken on a much bigger role. The image below shows what a search [...]

Canonicalization
November 22nd, 2010 by Monica Worthington

Canonicalization is the practice of arranging your content so that each page of your site sits on a unique URL and is not duplicated anywhere. A website is often set up so that pages can be accessed for users typing in www.domain.co.uk and just domain.co.uk. If your site is not set up like this, I [...]

The Psychology of Search
September 21st, 2010 by Amy Parker

Here’s a strange and futuristic concept: Google is working on a way to predict when a user is becoming frustrated because they can’t find the information they’re searching for.

A study has been undertaken at Washington University, which notes users’ psychological states while they attempt to find something that’s not readily available on the first page.

SEO Movie Marathon: Matt Cutts
June 24th, 2010 by Monica Worthington

Ongoing education in search optimisation and other forms of web marketing are essential for any online business owner who wants to succeed. One form that this education can take are video and podcasts: short, bite-size, informative videos that you can watch when you have a few spare moments. SEOmoz’ Whiteboard Friday video series is an [...]