Did you know that only 50% of web searchers are aware of the difference between organic and paid sea
Social media is playing an increasingly more important role in the way we connect with our audience
Landing pages can really improve the performance of your pay per click and social media campaigns ho
Google has undertaken a quiet revolution in the way their search engine results are determined over the past 18 months.
In the past, getting the best positions on search engines had a lot to do with building more back links than your competitors.
Enter Penguin and Panda!
No, not the cute animals in the zoo, but nick names assigned to Google's algorithm changes that have rapidly changed the landscape of SEO.
So are links relevant anymore? Well yes they retain significant weight, but their importance is being squeezed by other factors and emphasis is shifting towards quality over quantity.
What does this mean? Well Google 'rates' a websites' authority based on factors like the volume of fresh relevant content and how many people visit the site. So if you have some great content on your website and have earned a relevant link from a site Google trusts, this will carry significantly more weight than a back link from an off topic low authority website.
Add People will only build links manually. Your investment in our service is effectively an investment in expert time, assigned for our SEO experts to source and 'earn' you the most relevant and beneficial links back to your website, maximising your overall link value and in turn giving your site the best chance to rank highly on targeted search terms.
Our high quality manual link building forms just one part of our multi-faceted SEO service, which combines keyword research, optimising your websites source code (known as on-page SEO), relevant content production and distribution and providing the social media presence your website needs to maximise its' potential within all major search engines.
We focus on providing affordable, practical help with a shared objective of providing you with value for money.