eCom Google Ads Trial Money Back Guarantee

Terms and Conditions 2025

  • The eCom Google Ads Trial Money Back Guarantee applies if none of the key performance indicators (KPIs) are met within the specified duration of the campaign. 
  • The Key Performance Indicators (KPIs) are defined as;
    a) an improvement in return on ad spend by minimum 0.01pts
    b) an improvement in sales by minimum £0.01p
    c) an improvement in conversion rate by minimum 0.01%
  • The Money Back Guarantee is void if the client has materially altered or disrupted the campaign without prior consent of the service provider.
  • Any proposed adjustments to the spending budget will be communicated promptly to the Client, accompanied by a thorough explanation of the reasons behind the proposed changes.
  • The Client should be aware that significant and unapproved deviations from the agreed-upon spending schedule may impact the campaign’s performance, thereby influencing the eligibility for a refund under the Money Back Guarantee.
  • KPIs for the digital marketing campaign will be derived from data obtained through the Google Ads Console.
  • Performance metrics will be compared against the predefined KPIs within the timescale, and eligibility for a refund will be determined based on the campaign’s overall performance during this period.
  • In the event that none of the KPIs are achieved, the client is eligible for a refund of the service fee, as specified in the agreement. Should at least one of the KPIs listed be achieved, the client is not eligible for a refund.
  • Add People will periodically send you marketing communications relevant to this product and our services.

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