Hi, I’m Tanya. I work with businesses to turn digital marketing into something that actually moves the needle, not just something that looks good on a report.
For me, it always starts with listening. Every business is different, and the best strategies come from understanding what really matters to the people running it.
I’m big on straight conversations, clear plans and making sure the marketing we put in place supports real growth. When it works properly, digital marketing shouldn’t feel complicated. It should just feel like your business is moving forward.
Learn about an Add People success story
Most of the work I do focuses on helping businesses get found online and turn that attention into real customers.
I tend to work across a mix of paid and organic channels, building strategies that support long-term growth rather than quick wins that disappear after a few months.
Targeted campaigns that put your business in front of people already searching for what you offer.
Improving your visibility on Google so the right customers can find you naturally.
Helping businesses stay connected with their audience and turn interest into repeat sales.
Supporting online stores with strategies designed to increase traffic, sales and long-term revenue.
Helping local businesses appear in map results and local searches where customers are ready to act.
Bringing the different channels together into a clear plan that supports real business growth.
What about outside of work?
Outside of work I’m usually somewhere outdoors. I love hiking, travelling and exploring new places whenever I get the chance.
I’m also quite creative and enjoy things like scrapbooking and arts projects. It’s a nice contrast to the day-to-day pace of work.
One personal change I’m really proud of is embracing a more minimalist lifestyle. I’ve realised I’m much happier focusing on experiences and freedom rather than collecting things.
I really enjoy working with eCommerce brands and newer businesses that are building their presence online.
There’s something exciting about being part of that stage of a company’s journey, where the right marketing strategy can genuinely change how quickly things grow.
I tend to work best with business owners who are ambitious, open to ideas and want a partner they can have honest conversations with.
At Add People, the whole focus is helping small and medium-sized businesses grow. It’s what the company was built around, and after more than two decades that focus hasn’t changed.
What I like most about working here is that we don’t treat marketing like a transaction. We work alongside our clients, building strategies that make sense for their business and their goals.
Behind that is a team of specialists across PPC, SEO and other channels, all working together to deliver results that actually matter to the businesses we support.





Based on your answers, our digital strategy team will compile a personalised audit mapping out high-impact growth paths.